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Thursday, July 10, 2008

Extraordinary: Coca-Cola and Africa

Coca-Cola says it is the largest private-sector employer in Africa. Its system of distribution, which moves the sugary drink from bottling plants deep into slums and the bush a few crates at a time, may employ around 1m Africans.


Read the rest of The Economist story on Coke's impact .

2 comments:

  1. Anonymous12:23 PM

    The comments in the article are very interesting. From the following:

    "Also, the Coke has become a symbol of the West: It exploits local environments and peoples for its own benefits, and then cites a little statistics to "prove" that it is doing good.

    When the colored man is truly free, their will be no more exploiting Coke companies in his land."

    to:

    "During the Mozambique floods, thousands of people survived from the water filtration system provided by the local Coke bottler."

    One can see the how divisive such a company, so strongly associated with America, is. I think most economists would win any argument claiming that increased coke sales is a good thing. And yet, a sizable percentage of the world resists it just because of strong feelings about America.

    Food for thought.

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  2. Pawnking,

    We are seeing some results of the anti-free enterprise mentality in Zimbabwe.

    ReplyDelete