Monday, November 02, 2009

Marketing Squishy

Jay Richards on the publicity campaigns of mainline Protestant churches:

This campaign, I think, is a perfect illustration of why mainline Protestantism is dying. You can read about all sorts of nice things on the hip website—“social justice,” the economy, clean water, job training, sports programs, ecology, daycare, bed nets, legal aid, literacy, malaria, and peace. You can chat about questions such as: “How can people bring sustainable rebuilding to devastated areas?” You can link to top stories at Reuters and CNN, such as “Have you ever wondered why you sneeze?” But you’ll have a very hard time finding anything about, say, God, Jesus, the Bible, Christian tradition, the saints, and what makes Christianity, well, Christianity. I finally found an “Us” tab, which links to a page explaining who United Methodists are. And yet, even there, thin doctrine quickly morphs into squishy, left-wing pabulum.

2 comments:

Dan Richwine said...

I used to be a Methodist, was raised one, until I got tired of not talking about Jesus and God, instead we were talking about pollution and social agendas.

I then tried Presbyterianism, and found prett much the same thing.

Every since then, I've gone to non-denominational churches, chosen by how much time they spend in the bible taking about God, and have been quite satisfied.

Michael Wade said...

Dan,

I understand. Too many churches are social service agencies with steeples. Religion seems to be way down on their list of priorities.