Mark Okerstrom, who was Expedia's CFO in 2012 and became CEO in 2017, said. "When we create organizations, we're doing it to give people focus. We're essentially giving them a license to be myopic. We're saying: This is your problem. Define your mission and create your strategy and align your resources to solve that problem. And you have the divine right to ignore all the other stuff that doesn't align with that."
- From Upstream: The Quest to Solve Problems Before They Happen by Dan Heath
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