Monday, November 12, 2018

Two Philosophies on Marketing and Comic Strips

person drawing black robot with stars on paper

From 2015: Luke Epplin examines the huge marketing difference between Peanuts and Calvin and Hobbes.

[Calvin and Hobbes and The Far Side are, in my view, the gold standard for comics and both are retired. As for the marketing question examined in the article, I look up at the bookshelves in my office and see a Dilbert doll next to one of Opus from the departed and still-missed Bloom County.]

[Photo by rawpixel at Unsplash]

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