At an incoherent company, employees stop believing that what they joined to do is possible. As that belief erodes, cynicism takes root. Passion drains away, replaced by quiet quitting and mediocre work. The best talent leaves for companies whose values they can believe it, while those who stay stop caring about the customers they serve or the products they build. The "values" become a residue of past aspirations, orphaned on the walls. Those cynical comments over dinner? They're not just venting but symptoms of an organization eating itself alive.
- From Incorruptible: Why Good Companies Go Bad...and How Great Companies Stay Great by Eric Ries
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