Some Questions for Emerson

"Build a better mousetrap and the world will beat a path to your door." 

- Attributed to Ralph Waldo Emerson*

"Does the world have a mouse problem?"
"Do people know what a mousetrap is?"
"What's so special about this particular mousetrap?"
"Why would anyone care about that?"
"Do they feel the need for a better mousetrap?"
"Is it really better?"
"Will it make them happy?"
"How many would they have to buy to get rid of a mouse problem?"
"Do you offer a discount?"
"Will having a new mousetrap give them a certain status?"
"Do they want to be the first on their block with a new mousetrap?"
"What will your competitors do?"
"Where is the mousetrap made?"
"How much will that mousetrap cost?"
"How much do you make from the sale of each mousetrap?"
"Is there a better name than 'mousetrap'?"
"Do they know you exist?"
"Do they know where you are?"
"How will the world hear about you?"
"Is this a seasonal product?"
"How wide is the path?"
"Is the path easy to use or is it uphill and difficult?"
"Once they arrive, who will wait on them?"
"How many mousetraps do you have in your current inventory?"
"If the world shows up, will you have enough mousetraps?"
"Do you know how difficult it is to get people to buy anything, no matter how good it is?"
"What happens if the world doesn't show up?"

*The original line was "If a man has good corn or wood, or boards, or pigs, to sell, or can make better chairs or knives, crucibles or church organs, than anybody else, you will find a broad hard-beaten road to his house, though it be in the woods." It is not clear who came up with the adaptation. The line is sometimes attributed to Henry David Thoreau.