Monday, October 20, 2014

When Scandal Strikes

News for our times: Mother Jones magazine interviews crisis management consultant Eric Dezenhall. An excerpt:

What's different now is this combination of velocity, volume, and venom. Things go faster, there's more noise, and the nature of social media traffics almost exclusively in negativity. Social media is dispersive and what I do is containment driven. It's much easier to spread a controversy than put one out. Right as they begin, people take to the airwaves and say, "Well, so-and-so should resign." One of the arguments I make is that we're reaching the twilight of damage control, simply because there's a lot less you can do.

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