Tuesday, April 24, 2007

Seth Godin Interview

For many of us, Seth Godin has been one of the most provocative - and readable - thinkers on marketing and ways to break through the mass of ads. [Think Purple Cow!]

Now comes a new book that is different from his earlier work in that it considers how to deal with set-backs.

He explains his approach in this interview with Rowan Manahan.

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