Friday, July 18, 2008

Too Clever? Virtual Speed Bumps

To reduce excessive speeding and agressive (sic) driving in its residential neighborhoods, Philadelphia has resorted to tricking drivers. As part of its "Drive CarePhilly" campaign, the city's Department of Streets laid down a fake speed bump in a Northeast neighborhood. The fake speed bump is a flat piece of plastic burned into the street with blue, white and orange triangles designed to look like three-dimensional pyramids from afar, conveying the illusion that a driver is about to go over a real speed bump.

From Governing.

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