CoolTools likes it:
Not only does the VIA taste better than other instant brands, but it also dissolves better. The fine powder (described in the marketing as soluble micro-grounds) dissolves equally well in cold water as hot, allowing for instant iced coffee in the summer (or when I need to run out the door and don't have time to wait for the kettle to boil). Each packet is supposed to make a strong 8-oz cup, but I find that it tastes best when diluted in about 12-oz of water.
Not only does the VIA taste better than other instant brands, but it also dissolves better. The fine powder (described in the marketing as soluble micro-grounds) dissolves equally well in cold water as hot, allowing for instant iced coffee in the summer (or when I need to run out the door and don't have time to wait for the kettle to boil). Each packet is supposed to make a strong 8-oz cup, but I find that it tastes best when diluted in about 12-oz of water.
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