Tuesday, August 04, 2009

CEO as Chief Innovator

Business Week reports that at Honda, the CEO has become a hybrid:

The business/engineering role seems to work at other companies. Apple (AAPL), which on July 21 announced a 15% jump in profit and record non-holiday revenues, is known for having a CEO—Steve Jobs—who is deeply involved in the design of the company's products. The revenues of BlackBerry maker Research In Motion (RIMM), whose co-CEO and founder Mike Lazaridis is an engineer, rose 53% in its first fiscal quarter of 2009. And now Honda, whose sales have plunged since the worldwide recession began, will try a similar path of right brain/left brain leadership.

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