New Attitude

There was a time, not too long ago, when the best way to cast a television show was to make a list of the biggest stars you could think of who were currently having money troubles. And then you'd work your way down the list until money troubles plotted on the X-axis and size of part plotted on the Y-axis met, and, suddenly, you'd have a cast.


Do yourself a favor. Read the rest of Rob Long's essay on his entrepreneurial attitude.